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Imperial Tobacco

Trade Marketing Executive

Imperial Tobacco

VietnamWorks
Ho Chi Minh25 days ago
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Job Description

Job Purpose Statement:

To drive effective execution of sales and marketing initiatives at the trade level, including trade promotions, in-store visibility, and new product launches, ensuring strong market presence and alignment with business objectives while maintaining proper compliance and controls.


Principal Accountabilities/Responsibilities

• Work closely with Sales, Marketing teams and external service providers to develop,...

Yêu cầu công việc

• 3+ years of experience in Trade Marketing, Channel Marketing…

• Exposure to planning and executing in-store activations or trade promotions.

• Understanding of trade marketing principles and retail execution.

• Knowledge of GT channel dynamics and shopper behaviours.

• Basic understanding of sales performance tracking and promotional effectiveness…

• Strong planning, coordination, and organizational skills

• Ability to analyse market information and customer insights.

• Proactive mindset with the ability to work independently and collaboratively across functions

• Strong sense of ownership, accountability, and ability to work under pressure

• Detail-oriented

• University degree preferred (preference in Marketing, Business Administration or a related discipline)

• Proficiency in MS Office

• Good command of English and Vietnamese