
Marketing Research Executive
Dandelions Research
Job Description
About Dandelions Consultant
In Qualitative research world, there is a belief that the best Qualitative comes from small boutiques and Dandelions has reinforced that belief.
Dandelions is a boutique research agency specialized in Qualitative research led by a respected Qualitative expert in town. We are a trusted consultant to leading international MNCs across industries including but not limited to Unilever, Nestle, Abbott, Danon, Vinda, Visa, Google, Facebook. We are also a partner of well-known international research agencies which is a valuable source for updating new approaches and techniques in research world.
OVERALL RESPONSIBILITY:
Primary responsibility of Qualitative Marketing Research Executive is to work with Senior Manager/Director in maintaining and developing relationship with existing clients through executing projects, analyzing & consulting clients on their business issues.
DETAILED RESPONSIBILITY:
1. CLIENT SERVICE
• Act as a liaison between the Client and Dandelions on project-related issues under Director’s supervision, ensuring that their needs are being met
• Day to day involvement with client projects, including designing topic and interview guides, involvement in focus groups/in-depth interviews, note taking and other qualitative approaches, interpretation and development of recommendations, preparation of presentation of findings.
• Work on/drafts and attends business pitches/proposals/quotation with senior members of team. Research and understand client brief and turn into proposal that meet client’s expectations
2. ANALYSIS & INSIGHT GENERATION
• Work on analysis and insight generation - develop topline/report with a clear story, pull out key insights and initial actionable & meaningful recommendations to address business objectives
• Begin to provide insights using existing information. Demonstrates good presentation skills, including looking for best possible ways to present the information/graphics
• Develop a good working knowledge of key qualitative tools and techniques
• Start moderating for simple projects such as In-home visits, in-depth interviews and learning skills for moderating FGDs
3. PROJECT MANAGEMENT
• Support senior team members and coordinate with Project Management team for ensuring smooth execution of research projects including
- Set up project and other logistics to ensure smooth execution of the assigned projects.
- Follow up recruitment progress & controlling quality of the respondents.
- Develop individual job costs, monitoring job costs throughout the project and ensure profitability, under supervision.
• Highly fluent in English – both speaking & writing (80% of our clients is English speaking who base in different markets – US, UK, Singapore, India etc.)
• Inquisitive and analytical minded
• Attention to detail and accuracy
• Good critical thinking
• Solid communication skills - clear, succinct & convincing
• Strong problem-solving skills
• High interest in marketing (research) knowledge
• Passion to work with consumers to analyze deep consumers’ behavior insights
• Enjoy talking to people and understand their thoughts, needs, motivations and behaviors
• Local cultural awareness
• Bachelor’s degree in marketing, Business, Economics or Psychology
• Market Research/Consulting/Marketing experience is an advantage
SALARY & OTHER BENEFITS
• Starting time: Early March 2026
• Location: Smart View Building, 163-165 Trần Hưng Đạo
• Salary:
o Negotiable based on experience and potential
• Bonus:
o Year-end bonus (13th month)
o Performance bonus (based on company business and performance of the employee)
• Health care:
o Company’s hospitalization Insurance covering inpatient & outpatient
o Annual Company Health Check-up
• Others
o A parking space in the building parking lot will be arranged & paid by the company
o Laptop and other working tools will be provided by the company
o Annual company & team building trips will be provided yearly
o Extensive in-house training on both technical & soft skills. Training with certified external experts/coaches will be provided depending on individual development.
JOB TYPE
• Full-time; Office based.
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